About us

Startups and investments

OUR STORY & OVERVIEW

Intoit Travel Group is a hybrid of incubator and investment company

We both start, and acquire niche travel-, event- and experience companies. Our mission is to develop our companies so that customers, employees, and owners all get an even better experience.

1999

Intoit then

18

Companies involved

11

Investments in companies.

10

Folding sales increased

Intoit grupp

Since 1999, Intoit has been involved in 18 companies, mainly as the majority owner. Seven of the companies have been start-ups and 11 have been investments in existing companies.

In eight of the companies, sales have more than 10-fold increased during the time that Intoit has been the majority owner. In addition to focusing on growth, we put big efforts in to building structural capital within each unit. We build scalability and increase quality assurance with systems and processes that are often a result of the investments we make and a “best practice” exchange between the companies within Intoit.

Here are the companies that Intoit started or invested in:

Current holdings

Dive Travel Finland

Diving trips around the world

Learn More

More Yacht Club

Bases for boat rental

Learn More

Hummingbird Grupp & Konferens

Conference and study trips

Learn More

Scuba Travel

Experts in diving trips worldwide

Learn More

African Tours & Safaris

Safari and experiences in Africa

Learn More

More Sailing Seglingsresor AB

Sailing trips in Sweden, Croatia, Greece, Italy and the Caribbean

Learn More

Hummingbird Lifestyle Travel

Travel to exotic destinations

Learn More

Star Karaoke

Karaoke bars with boxes

Learn More

Previous holdings

Croatia Yacht Club doo

Bas för båtuthyrning

Learn More

Africana Travel

Travel to Africa

Learn More

Crossroads Loyalty Solution

Loyalty programs and customer clubs Now Awardit

Learn More

Viva Italia

Boutique and gourmet experiences in Italy

Learn More

Poseidon Travel

Marine trips

Learn More

Havsvidden

Conference hotel on Åland

Learn More

Bushman Sands

Hotels in South Africa with golf, safari and conference facilities

Learn More

The Cape Town Pass

Destination map for Cape Town

Learn More

Hansen & Partners Affärsresor

Business Travel Nowadays Egencia

Learn More

Prima Travel

Hiking and cycling trips

Learn More

Croatia Yacht Club

Sailing trips in Croatia

Learn More

Hansen Conference & Event

Meetings and events worldwide

Learn More

Hansen & Partners Business

Travel Business Travel Nowadays Egencia

Learn More

Jobcom

Back office system för reseindustrin, numera Softtronic

Learn More

The Inspiration Company

Motivations och incentiveprogram för företag

Learn More

Invictus Travel & Training

Träningsresor för crossfit

Learn More

Growth trips

Intoit has a clear focus on growth under profitability. In eight out of eighteen companies, turnover has increased more than 10-fold during the time that Intoit has been a partner. 

Some of Intoit’s growth examples:

Growth trips

Croatia Yacht Club

An investment that during the holding period developed from SEK 10 to SEK 150 m with good profitability.

Learn More

Prima Travel

An investment that during the holding period developed from SEK 8.5 to SEK 45 m with good profitability.

Learn More

Hansen & Partners Affärsresor

From startup to SEK 250 million in five years.

Learn More

Hansen Conference & Event

A startup that during the holding period developed from 0 to 220 msek under good profitability.

Learn More

Hansen & Partners Business Travel

From startup to SEK 250 million in five years.

Learn More

Our next investment?

Are you thinking about how to further develop your company?

Do you lack a partner who undetill innovativacontribute to the growth of your company? Do you have the business idea but not the funding? Or is it time for generational change. The reasons can be many. Get in touch with us and let’s have an initial discussion. Who knows, it might be the beginning of a fantastic journey together. The common factor between our investments is that it is companies related to the travel and experience industry with a desire to develop further and that it is a niche we think is fun to work with. We like to work with everything from companies of a more traditional nature to innovative technical solutions connected to our industry.

Members

Meet our team members

We want to believe that this offers our customers a unique combination - service they can trust, with the freedom to collaborate on a large scale.

Ulf Hansen

VD för Intoit Holding

Founder

Niklas Engstrand

CEO of Intoit Venture

Partner

Fabian Hielte

Entrepreneur and Business Angel

Partner

Henric Wiklund

Entrepreneur and Business Angel

Partner

Mikael Johansson

Chief Financial Officer

Louise Gårlin

Controller/Accountant. economist

Linda Hammarström

Controller/Accountant. economist

Come join us

You can be our member

OUR BLOG

Welcome to Intoit Travel Group and our unique travel, events and experience companies.

Do you like unique experiences, adventures and unforgettable trips.

Hummingbird grupp och Konferens

Specialists in creating successful communication and building relationships with experiences, meetings & travel as tools

Learn More

African Tours & Safaris

Specialists in tailor-made trips to Africa with their own office in Tanzania

Learn More

More Sailing

Sailing trips in the Mediterranean, across the Atlantic, in the Caribbean and the Seychelles

Learn More

Scuba Travel

Diving trips for everyone with the whole world as their destination

Learn More

Waidmann Jaktresor

Safe and sustainable hunting trips, with ethics and the environment as fundamental requirements.

Learn More

Hummingbird Lifestyle Travel

Specialists in travel to exotic locations and cruises worldwide.

Learn More

Star Karaoke

A new restaurant concept where food and experience are combined - Eatertainment!

Learn More

More Yacht Club

Service and trade with sailboats primarily in Croatia but also in the Caribbean and Seychelles.

Learn More